Sean Burton (CEO & Founder of Analyt) will be speaking at Digital Union's
UX Day 2014 at the CastleGate in Newcastle on the 9th October 2014.
Titled 'CX & Data: Measuring experience', the talk discusses why many companies spend a significant amount on digital marketing, but only a small fraction invest in making sure that this money is well spent. Digital analytics and Customer Experience (CX) go hand-in-hand to help solve this problem, by allowing business to find and fix pain points as well as finding hidden gems that improve experience and increase revenue.
Tickets can be booked through
eventbrite.