We provide digital customer intelligence consultancy focusing on improving customer experience (CX) & driving business performance, using a robust data-driven approach.
We specialise in a range of quantitative and qualitative research services - click on a category to learn more:
By combining these services, we form modular solutions that are tailored to your business - large or small.
Web analytics is a vital component for any business operating in the digital space. Without reliable and meaningful data you will be operating in the dark and will likely be making costly mistakes.
We provide consultancy across all major analytics platforms: Google Analytics; Adobe Reporting (Omniture/SiteCatalyst, Data Warehouse, & Data WorkBench); WebTrends; Comscore; and CoreMetrics.
Analyt provide a range of services aligned to a proven process:
Quick Health Check
Business Requirement Analysis
Technology & Data Audit
Training & on-going Support
Surveys are a great way of gathering feedback from your customers, helping you to improve your existing services and/or products, as well as helping to find new opportunities.
Tired of the limitations of free survey tools? We offer a full end-to-end service to help you plan, design, implement and analyse your surveys.
With prices starting from just £50 per month, we can provide:
- Planning & invite design
- Scripting & implementation support
- Regular reporting, analysis & recommendations
- On-going support & maintenance
Additionally, we can help with interpretation and analysis, as well as general advice and training.
Data Integration & Automation
Analytics can be a messy business!
Analyt can help improve your existing processes (e.g. Extraction, Transformation, Loading (ETL)) and support integration across multiple sources of data for richer insight.
We have extensive experience of data projects: from simple Google Analytics to Excel integrations; to more complex enterprise-level automation.
Dashboards & Data Visualisation
Do you find you're drowning in data and unsure how to present it? Building reports is only the beginning - if no-one reads the reports then nothing will happen. Our dashboards are designed to keep things simple so your time is spent acting on data rather than reading them.
A dashboard is more than just the end result, and all of our dashboard projects follow a tried and tested process to ensure business relevance and end-user adaption.
Additionally, we can advice on the best way to tell an insightful and visual story that leads to action.
As a quick start, we recommend conducting an audit of your existing web site and, if applicable, your measurement technologies.
Our Health Check audit takes the form of a mini-review and can include a your analytics and customer feedback data. The output is a 'Top 5 things to fix' report covering: Web Analytics, Search Engine Optimisation (SEO), and Customer Experience (CX).
With prices starting from just £375, a Health Check is a great way to see if you have any major problems. It can also be a great reassurance before launching a new campaign / product. You may also consider running them on a monthly or quarterly basis to give regular snapshots of performance and on-going confidence.